Looking back at 2014, several trends emerged as high performance home building and products move into the mainstream marketplace. As the marketplace shifts from an emphasis on new single-family homes to multi-family and remodeling existing dwellings, green homes continue to grow in prominence. Green attitudes are gaining ground, but green purchases and behaviors are stagnant, and the economy may be the culprit. That’s the latest finding from Shelton Group, the nation’s leading marketing communications firm entirely focused in the sustainability and energy efficiency sectors, which released its annual Eco Pulse study. The coming water shortage, solar power price drops, and performance-based building codes are among the top trends for 2014.
Read the entire article here: Looking Back: 2014 Green Building Trends